The Role of Customer Feedback in CI: How to Incorporate Feedback into Competitive Strategy
Collecting feedback from customers is the role of a product marketer. Read 5 ways to make sure your competitive intelligence and go-to-market...
Collecting feedback from customers is the role of a product marketer. Read 5 ways to make sure your competitive intelligence and go-to-market...
Find out how to use current CI data to create the right benchmark for the rest of 2020 and beyond.
How to Make Competitive Intelligence Work with Lots of Competitors. Check out these 5 tips to keep up with CI in a Hyper-Competitive Market.
Many people use the terms “go-to-market (GTM) strategy” and “product launch” interchangeably. But that reveals a misunderstanding of what each term...
The end of the year is near, but as marketers, you know that this means the planning and budgeting season is here, or at least it should be.
While 2020 hasn’t gone quite as expected, it’s almost over. So you should be about to kick off 2021 planning. Find out 8 tips for developing a better...
Podium is one of the fastest growing tech companies in recent years. Hear from Product Marketing Manager, Steven Pelham on how he got started in...
If you could use some help understanding what a GTM strategy is yourself, or explaining it to a colleague that still has questions, our guide to...
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